DPD France launches Singular, a platform to boost the visibility of French SMEs
Our Markets 24 July 2025
DPD France, subsidiary of Geopost, unveils Singular, a digital showcase designed to promote the expertise of French small and medium-sized enterprises (SMEs). This initiative aims to support these SMEs in their e-commerce development by enhancing their visibility and facilitating access to new customers.
A simplified and rewarding shopping experience
Now available in France, Singular has already been rolled out in four European countries (Italy, Spain, Croatia, and Slovenia). Its launch in France will allow consumers to discover local, authentic, and high-quality products, carefully selected for their uniqueness and strong French roots. Navigation is seamless: each product page redirects users to the merchant’s e-commerce site, where purchases are made directly.
The platform is accessible through the DPD France website as well as the myDPD website, which attracts over 900,000 users.
A growth driver for partner clients
SMEs are at the heart of the French economy and represent a significant share of DPD France’s business activity. With the launch of Singular, DPD France reaffirms its commitment to supporting these vital companies by offering them free visibility for their products. The goal is to help e-retailers stand out in a highly competitive environment while highlighting their brand identity. This initiative aims to foster SME growth and facilitate their expansion both nationally and internationally.
Client testimonial - Baiham Paris
“The new Singular platform from DPD France offers a great opportunity for French SMEs, like Baiham Paris, to grow their e-commerce business by increasing their visibility and attracting new customers.”
A direct link between transport, visibility, and commercial performance
“At DPD France, we are much more than just a delivery service. We build strong relationships with thousands of merchants and SMEs across France. With Singular, we are taking it even further. This initiative provides a genuine digital showcase to highlight their expertise and the excellence of their products.”
Nicolas Morin, National Sales Director at DPD France
A curated selection of merchants
Singular has already attracted 10 French SMEs, including Baiham Paris, Nümorning, Melifera, JNPR Spirits, Eclae, Maison Verdier, Castex, Noham, Savonnerie Artisanale du Jura, Atelier Sophie Janière.
These partners embody the richness of France’s entrepreneurial landscape, with offerings spanning the most popular categories among online shoppers: fashion, beauty & wellness, home decor, and food.
More merchants will soon be joining the platform.
A powerful group dynamic on the rise
Singular is part of Geopost’s broader strategy to promote local brands on a European scale. Launched in 2024 in other group countries, the platform first debuted in Italy with BRT, then in Spain with SEUR, followed by Croatia (DPD Croatia) and Slovenia (DPD Slovenia). This European approach reflects the Group’s ambition to strengthen the visibility of SMEs in every country where it operates and to gradually expand these brands’ reach to other countries through the upcoming interconnection of all Singular platforms.
To date, Singular brings together 84 active merchants across all participating countries, 510,000 unique visitors, and a catalog 14,500 products, each carefully selected from SMEs for their expertise, local commitment, and the quality of their offerings.
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About DPD France
Founded in 1995, DPD France is part of Geopost’s international parcel delivery network, the European market leader and a subsidiary of La Poste Group.
Serving businesses, DPD France operates through a network of 80 branches and 5 national sorting centers, supported by over 2,900 employees who handle and deliver more than 415,000 parcels daily. With its DPD CLASSIC Europe and DPD CLASSIC Intercontinental services, DPD France also helps clients expand internationally, leveraging the strength and quality of Geopost’s global network.
DPD France offers three key strengths to support its clients: a strong local presence, with sales and customer service teams based in each of its 80 branches, its DPD out-of-home delivery service, with more than 10,000 Pickup points across France, as well as its interactive delivery service Predict, allowing recipients to reschedule deliveries to fit their personal needs and constraints.
In 2024 alone, DPD France delivered over 110 million parcels.
Explore all available products on Singular