Sparking Solutions For Tomorrow, From Discovery to Delivery

Innovation at Geopost: powering commerce  

In today’s commerce and delivery landscape, speed and convenience are standard. As a changemaking global leader present in 50 countries, the Geopost network leverages on-the-ground experience to support businesses at every stage ౼ from product discovery to seamless delivery and lasting customer relationships.  

By collaborating closely with experts across diverse fields, our global and local teams are working to enhance customer experience, boost operational efficiency, develop more sustainable solutions, and create competitive advantages for all. “Bringing new and improved experience is how we make a difference and stay ahead in a challenging market,” adds Yves Delmas. 

How innovation boosts competitivity and efficiency 

Innovation is also a way to constantly analyse and reflect on how we work. “We need to challenge ourselves daily. Our goal is to do things better tomorrow than we do today, based on our inventiveness in all areas.” says Yves Delmas.  

At Geopost, we are convinced that operational and efficiency gains come from innovation and from constantly adapting our organisation to prepare for the future. 

This involves fine-tuning our structures in line with market trends, developing talent through upskilling and recruitment, and engaging with our innovation ecosystem. To this end, the innovation network and its innovation board ౼ the group's true "control tower" for new ideas ౼ allow us to analyse efficiency opportunities internally and share them across the network, launching essential projects that benefit the company as a whole, beyond their original business unit. 

Examples include VOS, which helps design faster and more efficient delivery routes while simultaneously reducing energy costs; a smart energy monitoring solution, which identifies redundant consumption and promotes more sustainable energy use; and Parcel Pulse, which enhances the effectiveness of parcel tracking across our worldwide network and multi-brand flows using a single AI-based language. 

Straight from the field: Geopost innovations in action 

 These field-born, rapidly evolving innovations show that the Geopost network is a trusted partner with the agility to anticipate the needs of your clients and your business. As Yves Delmas puts it, “it is the strongest and most dynamic sign of a company’s success. The oldest leading companies have shown unsurpassed capacity to adapt and create innovative avenues for their business.”  

What makes our approach unique? It’s local. It’s agile. And it starts from the field and then scaled across our network. It’s in our DNA to empower our Business Units to create and test solutions that address real-world challenges. Take a look at Predict, a key delivery innovation developed by DPD UK well before it became an industry norm. Or temperature-controlled express delivery, first introduced by SEUR in Spain back in 2004 ౼ pioneering services that came directly from the field.  

From streamlining user experiences to more transparent workflows, dive into just a few more key highlights below: 

• The Geopost Carbon Calculator helps shippers establish solid carbon accounting practices ౼ a crucial step towards sustainable decision making and a more sustainable future 

• Chronopost’s use of GenAI is improving call handling through higher-quality responses and enhanced language capabilities 

• The digital platform Singular colaunched in May 2024 empowers small businesses in Italy, Spain, Croatia, Slovenia, and France to boost their visibility in an increasingly crowded e-shopper marketplace 

Geopost Lab: a collective edge in innovation  

At Geopost, innovation isn’t about chasing every new idea for its own sake. It’s about identifying the solutions that truly matter. That’s why we avoid duplicating efforts, wasting resources, or letting high-potential ideas go unsupported at the local level. As Geopost’s CIO and EVP Hugues de Maussion puts it: “The hardest part isn’t having ideas, it’s knowing which idea will be a real game changer.” 

This is precisely why Geopost Lab was created: to build on our strengths, reduce the risks of a highly agile, decentralised structure, and ensure that we nurture, test, and scale the most relevant, high-potential local solutions to help your clients further their projects. 

Launched in 2024, Geopost Lab has quickly grown beyond a testbed. It is now an innovation engine and collective intelligence hub. It is an international pipeline open to all Business Units, a platform for active listening between teams, and a channel for customer feedback that helps transform ideas into industry standards. 

Geopost Lab operates on a guiding principle: making carefully considered investments in the most promising opportunities. That means being selective, backing committed teams, and maintaining the freedom to test and move on if needed. 

Geopost Lab allows us to bring together a community of trailblazers ౼ entrepreneurial minds driving bold approaches to tomorrow’s challenges." - Hugues de Maussion, CIO Executive VP at Geopost

The road ahead: innovation with purpose 

As the delivery industry evolves, the journey forward calls for constant innovation and bold thinking to build a more sustainable tomorrow. By 2030, Geopost aims to be both the international reference in sustainable delivery and a leading enabler of commerce acceleration.  

As the first global parcel delivery company with near- and long-term CO₂ reduction targets validated, Geopost has set its next milestone: reducing value chain emissions by 90% and reaching net zero by 2040. 

Innovation is central to this ambition. By cultivating a culture and community of forward-thinkers, Geopost is accelerating the shift toward a more sustainable future for generations to come.